The Sales Agility Code

Deploy Situational Fluency to Win More Sales

Learn and replicate what the highest-performing Sales People do to succeed in an unpredictable and ever-changing market.

  • Shift to a buyer-focus perspective and assess customer situations from multiple perspectives
  • Make sense of buyers’ situations by considering and weighing all available data and your own insights
  • Choose a sales approach that aligns with the customer situation with your prioritized sales objective
  • Execute a variety of sales tactics that will move the sales opportunity forward
  • Make in-the-moment adjustments as the buyer’s situation evolves

With The Sales Agility Code, you have everything you need to understand the buyer, the buying situation, and the buyer’s needs so you can consciously choose the best approach for each stage in each deal―which will invariably result in more sales.