Selling Under Tariffs: How prepared are you?

Tariffs add complexity and challenge for any sales team. Yet they also create untapped opportunities—if you know how to navigate them. Success depends on having a strategy, adapting fast, and selling smarter. In this session, we will explore how to:

• Anticipate how tariffs will shape your market: The types of tariff and their impact on pricing, margin, and the dynamics of competitor and customer behaviour.
• Recalibrate pipeline and pricing: How to adjust forecasts and prepare contingency plans, including strategic initiatives to protect your bottom line.
• Sell in the context of tariffs: How to adapt discovery, opportunity qualification and pitching to thrive in a disrupted global economy.
• Negotiate for WIN-win outcomes: Strategies under price pressure, including partial cost reveals, creative deal terms, longer-term contracts & risk sharing.
• Align across functions: Partner with finance, operations, and legal teams to build comprehensive responses that reassure customers and close deals.
• Embed long-term resilience: Incorporate lessons from companies like Harley-Davidson and Samsung, whose tariff strategies have shaped their success—or downfall.

Join Richard Barkey, Founder and CEO of Imparta, to explore how sales leaders and teams need to prepare now for the possibility of tariffs in the future. You’ll leave with actionable insights to survive policy changes, but also to seize the strategic opportunities that tariffs can create.