Imparta at the Gartner CSO & Sales Leader Conference 2025
In this guide
Conference Agenda
May 20-21, 2025 | Caesars Palace, Las Vegas
Join Imparta at the Gartner CSO & Sales Leader Conference 2025. This year’s event focuses on helping CSOs and sales leaders adapt to a rapidly changing commercial landscape, balancing short-term performance with long-term transformation.
The summit features a full agenda, organised into four specialised tracks:
- Track A: Redefine Sales Strategies to Drive Revenue
- Track B: Transform Sales Process Execution to Accelerate Growth
- Track C: Ignite Sales Productivity & Performance
- Track D: Innovate with Future-Forward Operations and Enablement
Join Imparta’s Featured Session
Imparta | Cisco Partnership – Fragmented to Frictionless Revenue Enablement
Day: May 20th
Time: 3:15 PM – 3:45 PM
Room: Augustus Ballroom II
Speakers:
- Richard Barkey, CEO, Imparta Ltd
- Cameron Tanner, Senior Director of Sales Enablement and Acceleration, Cisco
- Chris Jackson, Distinguished Architect, Global Revenue Operations, Cisco
Session Overview
AI is everywhere in the sales tech stack, but is it creating an advantage for you? Or is it fragmented across platforms, disconnected from your enterprise data, unaware of sales best practice, and not tuned to how salespeople learn?
Richard Barkey, Founder and CEO of Imparta, will be joined by Cameron Tanner and Chris Jackson from Cisco to discuss how to solve these problems at scale through a future-proofed agentic architecture, data lakes, and methodology-aware use cases that bring sales content and deal intelligence to the workflow in a unified way.
Find us at Booth #311
Visit us at Booth #311, located on the right-hand side as you enter the exhibition hall.
We have seen sales teams are drowning in disconnected platforms. They’re using AI that lacks sales awareness or can’t influence seller behaviour. They’re following linear sales methodologies that no longer work and relying on revenue enablement that’s disconnected from training.
To overcome this, sales leaders must unify technology, methodology, and behaviour to ensure every conversation – whether human or AI-driven – is consistent, impactful, and aligned with best practices.
- While others offer fragmented tools, we integrate them.
Our IP and AI enhance existing platforms, embedding intelligent coaching, sales-aware AI, and real-time performance tracking into your existing tools – so every system works together to drive measurable impact.
- Where fragmentation adds complexity, we consolidate intelligently.
i-Coach eliminates complexity, combining AI-driven coaching, sales training, performance tracking, and enablement into one seamless platform – reducing costs, increasing adoption, and driving lasting behaviour change.
At Imparta, AI isn’t an add-on, it’s a core enabler of behaviour change, performance, and real sales impact. We integrate AI throughout the sales enablement journey and train both humans and AI Agents to work together creating a scalable, seamless sales experience.
Visit us at booth #311 to discover a fully connected sales ecosystem that aligns methodology, technology, and behaviour change, delivering real, scalable sales impact.
FAQ’s
What is Imparta’s focus at the Gartner CSO & Sales Leader Conference 2025?
At the Gartner CSO & Sales Leader Conference 2025, Imparta focuses on helping CSOs and sales leaders unify technology, methodology, and behaviour. The aim is to turn fragmented, disconnected AI and platforms into a fully connected revenue enablement ecosystem that drives consistent, measurable sales impact.
How does the conference agenda support modern sales leadership challenges?
The agenda at the Gartner CSO & Sales Leader Conference 2025 is structured into four tracks covering strategy, process execution, productivity, and future-forward operations and enablement. This helps sales leaders balance short-term performance with long-term transformation in a rapidly changing commercial landscape.
What will Imparta and Cisco cover in their joint conference session?
In their joint session, Imparta and Cisco will explore how to move from fragmented to frictionless revenue enablement. They will discuss future-proofed agentic architecture, data lakes, and methodology-aware AI use cases that bring sales content and deal intelligence into the workflow in a unified way.
Why is fragmented AI a problem for sales organisations?
Fragmented AI is problematic because it is often spread across platforms, disconnected from enterprise data, unaware of sales best practice, and misaligned with how salespeople learn. This fragmentation stops AI from creating a real advantage and limits its ability to influence seller behaviour.
How does Imparta propose unifying technology, methodology, and behaviour?
Imparta proposes unifying technology, methodology, and behaviour by embedding intelligent coaching, sales-aware AI, and real-time performance tracking into existing tools. This approach ensures every conversation, human or AI-driven, is consistent, impactful, and aligned with best practices, turning a fragmented stack into a connected sales ecosystem.
What makes Imparta’s approach to AI at the Gartner CSO & Sales Leader Conference 2025 distinctive?
At the Gartner CSO & Sales Leader Conference 2025, Imparta highlights that AI is not an add-on but a core enabler of behaviour change and performance. Their approach integrates AI throughout the sales enablement journey and trains both humans and AI Agents to work together seamlessly.
How does i-Coach help reduce complexity in sales enablement?
i-Coach reduces complexity by consolidating AI-driven coaching, sales training, performance tracking, and enablement into one seamless platform. Instead of adding more disconnected tools, it intelligently combines capabilities, lowering costs, increasing adoption, and driving lasting behaviour change across sales teams.
Where can attendees meet Imparta during the Gartner CSO & Sales Leader Conference 2025?
Attendees can meet Imparta at Booth #311, located on the right-hand side as you enter the exhibition hall at the Gartner CSO & Sales Leader Conference 2025. There, they can explore a fully connected sales ecosystem and book a 30-minute briefing or live demo.