Sales Excellence:

Customer-centric Selling in the Emerging World of Chemicals 4.0

We want to live longer, happier lives, in more comfort and safety than previous generations, while reducing the environmental legacy we leave for the next. And so sustainability, urbanisation and wellness will continue to shape demand and drive growth in the chemicals sector for years to come.

How these drivers will reshape the chemicals industry in the future, the world of Chemicals 4.0, is a prevalent concern within the industry. Many organisations are embarking on transformation journeys aimed at building the platform for success as the sector evolves. Emphasis is being placed on building on sustainable foundations of variable feedstocks, on producing more with less in ever-intensified, leaner and cleaner processes and in making manufacturing more adaptive to rapidly changing needs. This is all done in response to increasingly demanding customers.