Imparta is a global company that creates lasting improvements in Sales and Service, offering a rare combination of best-of-breed capabilities.

The Capability Building® System

Imparta understands the barriers to adopting new skills and behaviors, and we have invested significant time and resources in developing our Capability Building® System – a comprehensive, modular toolkit that transforms training into a program for lasting performance improvement.

Find out more

Global coverage

Imparta has over 150 trainers and associate trainers around the world, and the capability to deliver international sales training through global roll-outs that are consistent yet sensitive to local issues. We also have an in-house translation team that uses state-of-the-art techniques to ensure high-quality translations at very competitive rates.

Find out more

Better methodologies

There’s no shortage of content in the worlds of sales and service, but much of it is too academic or hasn’t been updated in many years. Our methodologies are research-based, and we place great importance on their practical application in the real world. We also continuously improve them based on our experience in the field.

Find out more

More flexibility

We hear a lot of complaints about the inflexibility of training companies that are only able to offer one-size-fits-all solutions. Imparta, on the other hand, has a full complement of learning designers and subject matter experts. We customize or create programs that are exactly what our clients need, with a minimum of extra cost.

Find out more

Better learning technology

Imparta’s learning technology provides the infrastructure for successful, embedded training. The technologies we offer include our i-Coach® learning platform, Virtual Sales Academy™, advanced computer-based simulations, CRM tools and a range of other vehicles for practice and application. We help people learn by doing and help them continue to learn back in the real world.

Find out more

Measured, sustainable results

Training without measurement is like flying a plane with your eyes closed – you have no way to track your progress along a given course, or to correct any deviations. We have a dedicated Client Impact Team who track, analyze and report the impact of our training activities at multiple levels, based on the Kirkpatrick Model.

Find out more

The personal touch

Imparta’s people are practitioners and business people first, rather than just trainers. Going the extra mile is part of our DNA, and we are completely committed to meeting your business objectives – in a way that is sophisticated and not a drain on your resources. We assign a Client Service Team to you and, since we keep our client numbers low in order to work closely with each of them, our senior managers are familiar with all of our clients’ needs.

Find out more