AI and Generative AI and their impact on the future of sales

Artificial Intelligence, and especially generative AI, have the potential to revolutionise the world of sales, as they do with many roles in the knowledge sector.

In this webinar, Richard Barkey, Founder and CEO of Imparta (a global leader in sales and CX training), will tackle some of the key threats and opportunities created by the rapid changes in this field.

Topics covered include:

  • Are your jobs at risk? Assessing AI as a replacement for salespeople against Imparta’s 3D Advantage® and sales competency models.
  • How will Buyers use AI? And what are the implications for you?
  • How can AI help you to sell, at each stage of the customer Buying Cycle (Need, Choose, Worry, Commit, Adopt, Renew)?
  • The implications for forecasting and pipeline management.
  • How AI can help sales managers & leaders to improve the performance of their teams.

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