London, England, January 4, 2018 – Leading global sales training provider Imparta will be showcasing the Virtual Sales Academy® at Learning Technologies 2018, Europe’s biggest organisational and technology-supported learning event.

The Virtual Sales Academy has earned recognition from the industry by winning a Brandon Hall Gold Award for Excellence in Technology. Since the Academy launched in 2017, over 5000 salespeople have used it to redefine the way they think about and build sales skills.

The Virtual Sales Academy allows companies to offer highly interactive, engaging, self-paced learning, as well as blended learning solutions that focus workshop time on applying sales skills and tools to real-life sales challenges. The Academy challenges salespeople against complex sales simulations that help them learn, practise, and apply their sales skills. Visitors to the Imparta stand will be able to test their skills within a negotiations simulation challenge. The person who achieves the highest score over the two days will win an iPad.

At the event, Imparta CEO and founder Richard Barkey will present two free seminars demonstrating how the Virtual Sales Academy has reimagined sales training and how it is delivered. The seminars, titled Sales Training Reimagined – the Virtual Sales Academy®, will describe a new, award-winning approach to digital sales training, and demonstrate how the Academy delivers against the often conflicting goals of driving sales performance, engaging learners and reducing training costs. Richard Barkey will explain:

  • how you can deliver online sales training that allows salespeople to learn, practise and apply their sales skills;
  • how to transfer the best components of real-world sales academies into the digital world;
  • how Cisco and Imparta reimagined online sales training for Cisco’s Global Virtual Sales & Customer Success Organisation; and
  • how to empower sales managers and energise an increasingly millennial sales audience.

Seminar: Sales Training Reimagined – the Virtual Sales Academy®
Venue: Learning Technologies Seminar Theatre 10, London Olympia
Date: 31 January 2018
Time: 13.15–13.45

Seminar: Sales Training Reimagined – the Virtual Sales Academy®
Venue: Learning Technologies Seminar Theatre 9, London Olympia
Date: 1 February 2018
Time: 14.45-15.15

Entry to the exhibition and seminar is free for those who pre-register at this link. Imparta will be located at Stand R2.

For more information

Please visit the Virtual Sales Academy. If you would like to discuss the Virtual Sales Academy or Imparta’s other offerings, please contact us at  or call us directly on +44 (0)20 7610 8800.